Who we are

We are a team of education experts who are passionate about empowering families with the knowledge they need to ensure their children have the best possible journey in school.

Welcome to TheParentAdvocate

At TheParentAdvocate, we are deeply committed to providing every parent with the support and resources they need to ensure their children have the best possible experience in school. As a leading Educational Consulting firm based in Toronto, Canada, we help hundreds of families every year to prioritize and optimize their children’s educational experiences.

Our Director, Rebecca Greaves, launched TheParentAdvocate after decades in education out of a desire to address the significant lack of support and resources available for parents. Whether trying to select the best private, independent or public school to send their child to, navigating special education support, or dealing with conflicts with the school, parents are often siloed and go at it alone, not realizing that support is out there. What we hear most often from our clients when they start working with us is, “I wish I had found you sooner!”

Families local to Ontario turn to us for tailored recommendations for private and independent schools that they can feel confident in, knowing that the schools are places where their children will thrive. We support them not only with the search but also through the admissions process, with step-by-step guidance from the first communication with the school to the writing of the application and preparation for the parent and child interview. Our team ensures clients optimize their chances for an offer of admission by offering admission interview sessions and practice for the entrance exam. 

For families who are moving into or within Ontario, we support them every step of the way, from helping them understand their options within the education system to providing school recommendations within both the public and private sectors to supporting them through the admissions or registration process. Parents trust us to ensure their children’s education is prioritized within their move. 

Families of neurodiverse children choose our team for support within Special Education, including IEP development and improvement, advocacy support, program development and conflict resolution. Our team of experts have years of experience within school boards and know how to advocate in a way that will be heard

Over the years, we have established ourselves as a reliable partner for multinational companies, supporting their employees through corporate relocations. We understand that the success of a work relocation often hinges on how well the employee's partner and children adapt to the new location. Our role is to ensure the education transition is as seamless as possible, thereby contributing to the overall success of the relocation.

Our goal is to help families feel empowered in navigating the education system and ensure their children experience success at school.